Digital Marketing Ways

Digital marketers today, are careful to keep up with relevant methods of the trade. The marketers of today are expected to be present in a million places at once. Relying on digital marketing  enables marketers to save time and energy, while still achieving great results. Below is a list of methods that marketers, both small […]

Facebook Ad Library recently launched

Facebook has created an Ad Library which is a comprehensive and transparent surface which provides users with an overview of ads that feature on Facebook apps and services. It assists people by making advertising crystal clear and providing people with more information about the ads that they view.     The ad library encompasses all […]

Reasons to have a digital marketing strategy

A digital marketing strategy is imperative for any business that wishes to market itself online. Many companies that have an online presence do not necessarily have a strategy for their digital marketing. Digital and mobile platforms are vital in acquiring and maintaining customers. Business owners have now realized that old ways of marketing are no […]

Activate Google Signals in Google Analytics account for Cross Device Insights

We strongly recommend to Activate Google Signals in Google Analytics account for Cross Device Insights. Who doesn’t want more data ?:) Get more insights for better optimization marketing campaigns!   Read more here:  

Member Interest Targeting on LinkedIn Ads – PPC

Today we’ve got an option to use LinkedIn Member Interest Targeting on LinkedIn Ads! Interface on this PPC provider is for now very similar to Facebook Ads. This step can bring more advertisers to the Ad may become more expensive.

What to track as Conversions in Google Ads

Conversion tracking in Google Ads is very important to keep your campaigns goal oriented. Here, couple of ideas what can you track in eCommerce: Newsletter Sign-Up. Contact by form. Click on eMail or Phone number. Register Account. Recommend product to a friend. Compare product. Add product to whishlist. Add review. Add product to Cart Purchase. Call […]

Video in Responsive Display Ad – Google Ads

It is now possible to add Video into Responsive Display Ad on Google Ads. Video content is for sure more interesting for users so we’ve seen better CTR on this kind of Ads.

Ad sequence now available on Google Ads – YouTube

On our Manager Google Ads Account (MCC) we’ve just seen new subtype of campaign – Ad Sequence. We highly recommend to use this function in telling stories.