Marketing Audit for your company. Use the full potential of your campaigns!

Effective analysis of your company’s marketing campaigns

Are you:

looking to understand why your Google Ads campaign isn’t producing the expected results? Or even, despite the promises of your current marketer or agency, is generating a loss?
having doubts about whether your Facebook Ads campaign is set up correctly? Do you wonder if your current results could be even better?
disappointed with the position of your brand in the current search results?
outsourcing your company’s social media accounts, but only bringing in unsatisfactory results?
wondering if your brand marketing efforts are going in the right direction? Do you feel that it could be better?

Neither you nor your brand is alone with this!

Don't hesitate! Book a free consultation and increase your brand results!

Rafal Chojnacki
CEO & Digital Marketing Strategist
Book a meeting: Calendly
Email: [email protected]
Mobile: +48 888 663 873
WhatsApp: +48 888 663 873

Space Ads Sp. z o.o.
Plac Bankowy 2
00-095 Warsaw, Poland, EU
VAT ID: PL5252938464

Name *

Business e-mail *

Company name or website *

How can we help you? *

The data provided by you in the above contact form and in further communication are processed by Space Ads Sp. z o.o. with registered office at Plac Bankowy 2; 00-095 Warsaw; registration: District Court for the Capital City of Warsaw in Warsaw, KRS number: 1011955; NIP: 5252938464; REGON: 524125730; share capital: PLN 10,000; "SPACE ADS" for the purpose of direct marketing of SPACE ADS services.

SPACE ADS processes them from the moment you give your consent by pressing the “Send” button until you are presented with a tailored commercial offer. You can withdraw your consent to contact or processing your personal data at any time, e.g. by writing to [email protected]. More information, including concerning your rights, can be found in the Privacy Policy.

Only 9% of companies are satisfied with their content marketing efforts.

Only 30% of brands would recommend in good conscience the SEO agency they’re currently working with.

Only 5.2% of those watching a business page on Facebook see posts that are not promoted

I want my brand advertising campaigns to be verified

We can’t change the world – but we can help your brand be among those few companies benefitting from effective marketing efforts. We offer a basic, free audit or an extensive, paid report along with a consultation to help you learn how to take your brand’s efforts to the next level.

By ordering a digital media audit from our team, you will:

learn how to optimize your brand’s marketing efforts to effectively meet your advertising goals,
receive tips that will help you implement the most modern internet marketing solutions,
see how to use your current advertising budget even more effectively,
save a lot of time and money, which your company can put to use on strategic development,
look to the future with confidence that your brand marketing efforts are heading in the right direction.

MEDIA AUDITING FOR YOUR BRAND

As part of our media audits, we analyze all of your current advertising activities, including channels, formats, and content. In addition, we help verify whether the advertising budgets are being used properly, i.e., checking they’re not simply being “burned” by your current marketer. The true art here is to obtain a high conversion rate with optimized costs for your advertising activities.

I want to take advantage of a free or extended audit of my brand

Which area do you want to verify?

Google Ads Facebook Ads SEO Social Media Analytics

Which area do you want to verify with professional support from our team? Test your Google Ads account to determine if you’re using it to its full potential and if your campaigns are squeezing out the maximum ROAS – return on advertising investment!

It doesn’t matter whether you currently use an advertising agency, if your employees do it, or even if you do it yourself. Our experts will make sure that everything is done right, down to the very final detail.

UNPAID AUDIT

As part of your free brand audit, you will receive:

initial information to determine the condition of your Google Ads ads
information regarding key areas that need immediate improvement
tips to help plan effective marketing activities for your brand.

ADVANCED AUDIT

As part of an advanced audit of your brand, you will receive:

a dedicated document with an analysis of your account and recommended changes,
thorough checks of your Google Ads account for advertising campaigns, in particular:
- GSN (Google Search Network),
- GDN (Google Display Network),
- PLA (Shopping),
- Discovery,
- Video (YouTube),
recommendations on:
- Google Remarketing,
- Integration,
- Conversions,
- Audience groups.
Further guidelines to help plan effective marketing activities for your brand.

Need a comprehensive audit that covers all bases? You don’t have to choose! Contact us; together, we can determine the scope of the audit you need.

Are you sure you are using the full potential of the Facebook Ads system? Are you reaching your potential customers? Or maybe just to random users? Are you properly monitoring the effects of your campaigns? Let our experts check your advertising account and answer these questions.

UNPAID AUDIT

As part of your free brand audit you will receive:

initial information to determine what condition your Facebook Ads are in,
key areas that require immediate improvement,
tips that will help you plan effective marketing activities for your brand.

ADVANCED AUDIT

As part of an advanced audit of your brand, you will receive:

a dedicated document with an analysis of your account and recommended changes,
full check of your Facebook Ads account, in particular:
- division into campaigns and ad groups (strategy),
- types of campaigns, ads, optimization;
- placement, objectives, audience groups, rate setting strategy, ad group targeting, device
- targeting,
- conversion window (attribution),
- budgets, conversions, return on investment in advertising activities (ROAS),
- Facebook Pixel installation,
further guidelines to help you plan effective marketing activities for your brand.

Need a comprehensive audit that covers all areas? You do not have to choose! Contact us and together we will determine the scope of the audit.

When talking about SEO, one usually thinks of website positioning. There is a lot of truth in this, because a website optimized for SEO is and will be high in search results. Take advantage of a comprehensive audit combined with a consultation in the field of SEO, where we will talk about how it is and what to do to make it better.

UNPAID AUDIT

As part of your free brand audit you will receive:

initial information to determine what condition your website is in from an SEO perspective,
key areas that require immediate improvement,
tips that will help you plan effective marketing activities for your brand.

ADVANCED AUDIT

As part of an advanced audit of your brand, you will receive:

a dedicated document with your site analysis and recommended changes,
full check of the Code section, including site map, robots.txt file, subpage indexation, mobile device adaptation, meta title, meta desctiption, internal URL and link structure, content duplication, correctness of error pages, page load time, and many other factors affecting SEO
a thorough analysis of the Content section, which includes:
- evaluation of current key phrases,
- preparation of a list with suggested key phrases corresponding to the content of the page,
- analysis of texts in terms of SEO,
further guidelines, thanks to which you will plan effective marketing activities for your brand.

Need a comprehensive audit that covers all areas? You do not have to choose! Contact us and together we will determine the scope of the audit.

Wondering why the number of reactions to your Facebook or Instagram posts is low? Do you think that your brand content on social media has too little reach? Do you think that you speak a different language than your followers? Let us audit your content and we will check what, how and to whom you write.

UNPAID AUDIT

As part of your free brand audit, you will receive:

initial information to determine if you and your followers “speak the same language”,
Key areas that require immediate improvement,
tips that will help you plan effective marketing activities for your brand.

ADVANCED AUDIT

As part of an advanced audit of your brand, you will receive:

a dedicated document with content analysis and recommended changes,
a full content check of your social media accounts, including Facebook, Instagram, YouTube, TikTok, Twitter and others,
meticulous evaluation of, among others:
- consistency of published content,
- correctness of content and spelling of texts,
- creativity while creating social media posts,
- engagement in communication with observers,
- ability to respond to objections of observers,
- use the potential of social media in brand promotion,
further guidelines thanks to which you will plan effective content activities for your brand on the largest social media platforms.

Need a comprehensive audit that covers all areas? You do not have to choose! Contact us and together we will determine the scope of the audit.

Want to know if your Google Analytics is working properly? What would be worth improving in integration or settings? Or what other analytics programs are worth using to correctly analyze user behavior on your brand’s website? In that case, analytics audit is for you.

UNPAID AUDIT

As part of your free brand audit, you will receive:

initial information to determine if you have the correct analytics integrations,
key areas that require immediate improvement,
tips to help you plan better use of your data and analytics tools in the future.

ADVANCED AUDIT

As part of an advanced audit of your brand, you will receive:

a dedicated document with analytics analysis and recommended changes,
full check of integration and settings of Google Analytics, Google Tag Manager and other analytics systems such as HotJar, FullStory, Adobe Analytics and others,
meticulous evaluation of e.g:
- user behavior on the site,
- rejection rate, conversion rate,
- traffic sources and demographics,
- filters, access exclusions,
- integration with advertising systems, such as Google, Facebook and others (proper tagging through UTM),
further guidelines to help you plan effective analytics activities for your brand using the latest tools and data.

Need a comprehensive audit that covers all areas? You do not have to choose! Contact us and together we will determine the scope of the audit.

ADVANCED AUDIT – HOW IT WORKS

GETTING TO KNOW EACH OTHER - TIME FOR INFORMATION EXCHANGE
We receive an email or phone call from you. What next? We thoroughly familiarize ourselves with your brand and its needs in order to focus on the most important aspects during the audit. This is the moment when you can (and even should!) give us as much information about your company as possible.Not quite sure what is worth telling us about? Don’t worry! During such a conversation or email correspondence, our expert will ask supporting questions to make sure that no valuable information is left out.

We already know how we can help you. So we sign a contract that protects your interests as well. With it, you can be sure that all data and confidential arrangements of the parties are safe. You then provide us with access to your accounts and other necessary materials to enable us to conduct an in-depth audit.
WE ANALYZE - TIME FOR AN AUDIT
Depending on the arrangements, the audit will cover advertising content, the way it is promoted and the configuration of advertising accounts (e.g. Google Ads or Facebook Ads). We check if you are using 100% of their capabilities and if you are properly matching the types of ads to the content they contain. Both search engine ads and social media ads offer a number of configuration possibilities. Proper selection of the advertising objective, target audience of the campaign and type of conversion is often very problematic. It is worth knowing that it is usually the nuances that determine the success of advertising campaigns and other marketing activities.
WE‘RE IN THE PROCESS - IT’S TIME TO DEVELOP THE REPORT
We know that not everyone needs to be a marketing expert. That’s why we put all the data obtained during the audit in a comprehensive yet easy to understand report. The result of a media audit is a comprehensive document with a detailed analysis of the current state of affairs and recommendations for change.

We look at your actions with a critical eye. But only this once! After all, that’s what you pay us for. However, we help you understand why your brand made a mistake and how to fix it. We’re also happy to highlight the positive aspects of your marketing efforts and suggest ways to make them even more effective.
WE’RE ON - TIME FOR A CONSULTATION
You receive a ready report and… this is still not the end of our support! As part of advanced audit we invite you for consultation with our expert, who will present the results of our work step by step, and then suggest necessary modifications. However, the final decision belongs only to you! If you decide to implement changes, we are ready to support you in Facebook Ads, Google Ads, SEO, running a consistent Social Media and copywriting. We can act comprehensively, working for your success every day.

DISPELLING DOUBTS

How should I prepare for an audit?

Theoretically, there is no need to prepare for a media audit, since our experts will guide you through the entire process. If at any time during our cooperation questions arise, we will quickly answer them by phone, e-mail or Slack communicator.

In practice, however, it is well worth knowing what a media audit entails. It’s a process that usually ends with a big revolution. However, it may prove necessary to take the marketing activities of your business to the next level, which means:

acquiring new customers,
increasing the effectiveness of your advertising campaigns,
building a strong brand,
developing an advantage that will make your customers forget about the competition.

Moreover, conducting an audit involves giving the agency access to your advertising accounts, confidential information, and promotional materials. However, we never ask for more than is absolutely necessary! We also sign an extensive contract that makes your brand data completely secure.

How often should my firm perform an audit?

It used to be enough to do an audit once every few years. Those days are gone. Internet marketing tools are changing so quickly that nowadays, specialists often recommend doing audits at least once a year. Nevertheless, larger companies may decide to conduct this process even on a quarterly or semi-annual basis. This allows you to quickly identify any weaknesses in your brand’s marketing efforts and implement the necessary changes.

However, we do realize that not every brand wants to invest in such frequent media audits. For this reason, after presenting you with a report and a proposal to implement changes, we offer you a comprehensive marketing service. Of course, whether you accept it or not depends entirely on you and there’s no pressure to do so! By placing your marketing activities in the hands of a proven agency, you can be sure that they will be conducted in an effective manner, and our experts will immediately respond to any irregularities.

I’m worried about an audit – will my company’s data be safe?

In order to properly perform the audit, it is necessary to provide access data to your Google Ads account, Facebook Ads, website, and other marketing channels. We guarantee that all information you entrust to us during our cooperation will never get into the wrong hands. We use internal security measures that protect our clients’ data. In addition, we sign an extensive agreement with you – a declaration through which you can ensure everything stays solely between us.

I work with a proven agency – does an audit make sense?

Of course! A marketing audit is worth conducting, even when your brand’s activities are already being supervised by an internal marketing department and an external agency. Nobody is infallible, and even the best expert can sometimes make a mistake or miss an opportunity. In the case of hiring a professional, the flaw will probably not be significant, but even a few small faults can cause significant losses. As such, a well-conducted audit will help eliminate them and increase the effectiveness of conducted activities.

During the audit, we look at the brand activities with a highly critical eye. This may give the impression that we want to take over the client from another agency. Nothing is more misleading! We want our service to be 100% correct and that’s why we are not indifferent even to minor flaws. The changes we propose can be implemented together with your current marketing agency. Our further cooperation is completely your decision.

I’ve had an audit – what’s next?

Each advanced media audit ends with a consultation, during which our experts can present proposals for changes. Some clients leave all marketing activities of their brand in our hands at this point; others decide to make modifications on their own. This is beneficial only if they are specialists themselves or have an expert in their team who will make proper implementations. There are also those who acquire knowledge and then do nothing with it, which is a huge waste of time and money. This, fortunately, happens very rarely! Regardless of whether you decide to cooperate with us going forwards or implement the recommended changes on your own – you can count on our support! Space Ads specialists are at your disposal, always ready for new challenges!

I have a question about the media audit

SPACE ADS – YOUR GATEKEEPER FOR EFFECTIVE MARKETING EFFORTS

Space Ads - wygrana w rankingach na najlepszą agencję reklamową

An effective audit is just the beginning. With years of experience in conducting online marketing activities, we can offer the best possible solutions. Solutions that will also be optimal for your budget. Everything that will make you reach new and existing customers much more effectively. Thanks to that, you will achieve a higher return on your advertising campaigns (ROAS), which will also translate into an overall return on investment (ROI).

When you work with the Space Ads crew, you benefit from all of our team’s knowledge and experience in marketing, advertising, sales, content and analytics, not just one person – a big advantage of working with our crew of experts.

Rafał ChojnackiCEO Space Ads

SHORTENED PORTFOLIO

Don't hesitate! Book a free consultation and increase your brand results!

Rafal Chojnacki
CEO & Digital Marketing Strategist
Book a meeting: Calendly
Email: [email protected]
Mobile: +48 888 663 873
WhatsApp: +48 888 663 873

Space Ads Sp. z o.o.
Plac Bankowy 2
00-095 Warsaw, Poland, EU
VAT ID: PL5252938464

Name *

Business e-mail *

Company name or website *

How can we help you? *