What to track as Conversions in Google Ads

Conversion tracking in Google Ads is very important to keep your campaigns goal oriented. Here, couple of ideas what can you track in eCommerce:

  1. Newsletter Sign-Up.
  2. Contact by form.
  3. Click on eMail or Phone number.
  4. Register Account.
  5. Recommend product to a friend.
  6. Compare product.
  7. Add product to whishlist.
  8. Add review.
  9. Add product to Cart
  10. Purchase.
  11. Call from Ads.
  12. Message from Ads.

The best way to implement them is use Google Tag Manager with proper Triggers.